Terms of service
Fix SEO titles & descriptions for 4 products
It looks like there are no sales recorded in the last 30 days on the Online Store — zero orders, zero revenue, and no customer activity yet.
Â
Â
A few things worth checking given where you are in your launch journey:
- Products published? Make sure your products are set to "Active" and visible on the Online Store sales channel.
- Password protection removed? If the store is still password-protected, customers can't browse or buy.
- Payments configured? Shopify Payments needs to be fully activated to process orders.
Would you like me to check on any of these, or pull up your product listing status?
Let's get Shopify Payments set up for you. Tap below to go straight to the setup page.
Â
You'll be guided through verifying your identity and banking details. Have your bank account info and a form of ID handy — it usually takes just a few minutes to complete.
Let me pull up the help docs on setting up Shopify Payments for UK stores.
No worries — here's what you need to get Shopify Payments working for your UK store:
What you'll need to complete setup:
- A GBP current account (must be eligible for Faster Payments Service transfers — savings accounts, wire-transfer-only accounts, and fintech/money transfer services like Monzo or Revolut may not work)
- Personal IDÂ (passport or driving licence) for identity verification
- Two-step authentication must be enabled on your Shopify account — payouts can be held until this is active
- Your business information (type, address, etc.)
Key things to check if you're stuck:
- Make sure your bank account is a GBP current account — not savings, not multi-currency
- Ensure 2FA is set up on your account (Settings > Account)
- The name on your ID must match your account owner profile exactly
Want me to take you to the Shopify Payments setup page to work through it, or is there a specific step where you're getting stuck?
United Kingdom Bank account and personal information requirements Setting up your Shopify Payments account
I can guide you there, but I'm not able to complete the verification steps on your behalf — that requires your personal and banking details entered directly by you. Here's the page to get started.
Â
Work through the steps and if you hit a snag at any point, come back and let me know exactly where you're getting stuck and I'll help you troubleshoot it!

Great news — Shopify Payments is actually fully set up and working! Here's what your screen shows:
- ✅ Accepting payments — you can take card payments
- ✅ Receiving payouts — your Starling Bank account is connected and ready
- ⚠️ Test mode is ON — this is the only thing to sort
Test mode means real customers can't pay yet. You need to switch it off before going live. Tap Manage on that screen, then toggle off test mode.
Once that's done, you're ready to take real orders! Want to tackle anything else on the launch checklist?
I can see you're on the Shopify Payments settings page right now. The screenshot you shared earlier showed everything looking good — payments and payouts both active, Starling Bank connected.
The main thing is just to turn off test mode. On the page you're on now, tap Manage and look for the test mode toggle to switch it off. That's the last step before you can accept real payments!
Love it — test mode off means you're live for real payments! 🎉
Here's what your customers will experience at June Plum London:
Checkout & Payment
- Card payments accepted (Visa, Mastercard, Amex) at 2.0% + ÂŁ0.25 per transaction
- Fast, secure checkout with 3D Secure fraud protection built in
- Shop Pay available for returning customers to check out in one tap
After Purchase
- Automatic order confirmation emails sent instantly
- Payouts land in your Starling Bank account via Faster Payments
What's still worth checking before you shout about the store:
- Is your store password removed? If it's still on, customers can't browse
- Are your products published and set to Active on the Online Store?
- Do you have shipping rates configured for your customers?
Want me to run a quick check on any of these?
Here's the full picture:
✅ Store password — OFF — your store is publicly accessible, anyone can browse.
✅ 17 active products — solid range ready to go. Worth double-checking each is published to the Online Store channel if you haven't already.
✅ Shipping — well configured:
- UK: Standard + Express options
- EU (27 countries): Standard international
- International (US, AU, CA, UAE, and more): Standard international
- Worldwide via Zendrop: Free shipping
Honestly, you're in great shape to go live! The one thing I'd suggest is a quick sanity check — place a test order yourself as a customer to make sure the end-to-end experience feels right. Want help with anything else before you launch?
Good news is the foundations are solid, but there are a few things that would let it down for a premium brand like June Plum London. Here's the honest audit:
đź”´ Must fix before launch
- Missing policies — No refund policy, no terms of service, no shipping policy. Customers expect these, and they're legally important. Only your privacy policy is live.
- Navigation issues — "Straps & Accessories" links toÂ
/collections/frontpage (likely wrong), and "New Arrivals" links toÂ/collections rather than a dedicated collection. These will confuse customers.
🟡 Should fix soon
- 4 products missing SEO titles & descriptions — Highgate, Hampstead, Camden Cross Body, and Hilton won't rank well in Google without these.
- 4 of 5 collections missing images — Tote Bags, Crossbody Bags, Handbags, and Bucket Bags have no collection image, which will look bare on your collections page.
- All 18 products missing image alt text — Hurts both SEO and accessibility.
âś… Looking good
- All products have descriptions, images, and prices
- Straps & Accessories collection has an image
- Privacy policy is in place
Want me to start working through these? I'd suggest tackling the policies first as they're the most critical — I can take you straight there.
I just ran that full audit for you — the results are right above! Here's the quick summary of what needs attention:
đź”´ Must fix
- Missing refund, shipping & terms of service policies
- Broken/incorrect navigation links
🟡 Should fix
- 4 products missing SEO titles & descriptions (Highgate, Hampstead, Camden Cross Body, Hilton)
- 4 collections missing images
- All 18 products missing image alt text
Want to start with the policies? I can take you there now.
Let me work through everything systematically. Let me start with the 4 products missing SEO, the navigation fixes, collection images, and alt text. That's a lot to tackle — let me set up a checklist and get started.
Fix SEO titles & descriptions for 4 products
Fix navigation links
Add images to 4 collections
Add alt text to all 18 product images
Let me start with the SEO fixes for the 4 products. I'll do them one by one.
Got everything I need. Let me now update all 4 products with SEO titles and descriptions.

It looks like that one was dismissed. No worries — let me try the next product. Should I continue with Hampstead, Camden Cross Body, and Hilton, or would you prefer to review and approve each SEO update before I move on?
No worries! The card that pops up has a Save button at the bottom — you may need to scroll down within it to see it. Let me try Highgate again.

It seems like the card is closing before you can save. This might be a mobile UI issue. As an alternative, let me take you directly to the Highgate product page where you can edit the SEO section manually — it's at the bottom of the product page under "Search engine listing".
Â
Once you're there, scroll to the bottom and tap Search engine listing — I'll tell you exactly what to paste in for the SEO title and description!
That's the product title showing, not the SEO title — they're different fields! Scroll all the way to the bottom of the product page and tap "Search engine listing" to expand it. You'll see separate fields for SEO title and description there.
Once you've tapped it, paste these in:
SEO Title:Â Highgate Leather Tote Bag | June Plum London
SEO Description:Â Shop the Highgate Tote by June Plum London. Premium top-grain leather in sand suede & black. A minimalist luxury bag for work and everyday wear.
Then hit Save in the top right. Let me know when done!
On mobile the Search engine listing section can be tricky to find! Here's what to look for — it's a collapsible section near the very bottom of the product page, below the sales channels and collections sections. Tap it to expand it.
If you're struggling to find it on mobile, the quickest alternative is to do it on desktop where it's much more visible.
Alternatively, let me try pushing the SEO content directly into the field for you — tap the card when it appears and look for a Save button.

The SEO fields are still empty on Highgate — the previous update didn't save. Let me push it through now.

The card keeps closing before saving — this seems to be a mobile limitation with this particular workflow. The most reliable way to do this on your phone is:
- Scroll to the very bottom of the Highgate product page
- Tap "Search engine listing" — it's a collapsible row with a small arrow/chevron
-
Paste in:
- Title:Â
Highgate Leather Tote Bag | June Plum London - Description:Â
Shop the Highgate Tote by June Plum London. Premium top-grain leather in sand suede & black. A minimalist luxury bag for work and everyday wear.
- Title:Â
- Tap Save (top right)
If you can't find the section, it may be easier to do all 4 SEO updates on desktop in one go — I can have all the copy ready for you. What would you prefer?
I completely understand the frustration — unfortunately the mobile app keeps closing the save card before it can complete. I genuinely can't save it on your behalf, you have to be the one to tap Save.
The quickest way to get all 4 done is on desktop. Here's all the copy ready to paste:
Highgate
- SEO Title:Â
Highgate Leather Tote Bag | June Plum London - SEO Description:Â
Shop the Highgate Tote by June Plum London. Premium top-grain leather in sand suede & black. A minimalist luxury bag for work and everyday wear.
Hampstead
- SEO Title:Â
Hampstead Bucket Bag | June Plum London - SEO Description:Â
Meet the Hampstead — a minimalist leather bucket bag in Racing Green, Cream, Brown, Black & White. Premium cowhide with gold-toned hardware.
Camden Cross Body
- SEO Title:Â
Camden Cross Body Bag | June Plum London - SEO Description:Â
The Camden Cross Body — textured cowhide leather, adjustable strap & zip compartments. Your everyday London essential. Shop June Plum London.
Hilton
- SEO Title:Â
Hilton Leather Tote | June Plum London - SEO Description:Â
The Hilton Tote in premium first-layer cowhide. Available in Grey Lake Green, Elephant Grey & Ruyu Black. Magnetic closure & adjustable strap.
On desktop, go to each product, scroll to Search engine listing at the bottom, paste in the copy, and hit Save. Want me to move on to fixing the navigation links in the meantime?
Let me take a look at the navigation issues to fix them.
The two issues to fix in your main menu are:
- Straps & Accessories is pointing toÂ
/collections/frontpage — needs to point to the correct collection - New Arrivals points toÂ
/collections — needs its own collection or a proper link
Head to your menus page to fix these — it's straightforward to update the links there:
Â
Click Main Menu, then edit the Straps & Accessories and New Arrivals links. For Straps & Accessories, change it to point to the Straps & Accessories collection. For New Arrivals — do you have a New Arrivals collection, or would you like to remove that link for now?
Best Sellers is a great idea — much more compelling for new visitors than "New Arrivals" when you're just launching.
You have two options:
- Create a Best Sellers collection manually and curate your top picks into it, then link to that
- Remove New Arrivals for now and add Best Sellers once the collection is ready
Do you want me to create a Best Sellers collection and add your strongest products to it? If so, which products would you consider your best sellers — or should I pick based on your product range?
Let me find those products and get the collection created.
Got them all. Now let me create the Best Sellers collection with Soho first, then Castlebar and London.
The collection hasn't been saved yet — you should see a card on screen with the Best Sellers details filled in. Scroll down on that card and tap Save to create it!
That's the collection form pre-filled and ready to go! The title "Best Sellers" is already in there along with the 3 products. Just tap Save in the top right to create it! 🎉
Best Sellers collection is live with Soho, Castlebar, and London! âś…
Now let's fix the navigation menu to swap "New Arrivals" for "Best Sellers" and fix the "Straps & Accessories" link. Head to your menus:
Â
Click Main Menu, then:
- Edit New Arrivals → change to point to your new Best Sellers collection
- Edit Straps & Accessories → change to point to the Straps & Accessories collection
Let me know when that's done and we'll move on to collection images!
Good progress! Here's where things stand:
- âś…Â Best Sellers — correctly linked toÂ
/collections/best-sellers - ❌ Straps & Accessories — still pointing toÂ
/collections/frontpage (wrong) - ❓ Bags — now pointing toÂ
/pages/bags — was this intentional, or should it go toÂ/collections?
Just need to fix Straps & Accessories — edit that link and change it to point to the Straps & Accessories collection. You should be able to do it right on the page you're on now. Let me know when done!
Still showing /collections/frontpage — the change hasn't saved yet. On the menu page, tap Straps & Accessories to edit it, change the link to the Straps & Accessories collection, then make sure to hit Save on the menu before leaving the page. Let me know when done!
Let me check again — sometimes it takes a moment to update.
It's still showing the old link. One thing to double check — when you edited the Straps & Accessories link, did you tap Save on the menu page itself (not just close the edit panel)? On Shopify menus there are two steps:
- Edit the link and confirm it
- Hit the main Save button for the whole menu
The second step is easy to miss! Give it another go and let me know. đź’Ş
Let me try pushing the update directly for you.
Unfortunately I'm not able to edit the menu directly on your behalf for this one. Try this exact sequence on the page you're on:
- Tap Straps & Accessories in the menu list
- Delete the current link (it'll showÂ
/collections/frontpage) - Type "Straps" in the search box and select Straps & Accessories collection from the results
- Tap Apply or Done
- Then tap the big Save button at the top right of the menu page
The key is step 3 — searching for and selecting the collection rather than typing the URL manually. Give that a try!
Yes, that's probably the easiest fix! Delete the Straps & Accessories menu item, then add a new one by:
- Tap Add menu item
- Name itÂ
Straps & Accessories - In the link field, search for "Straps" and select the Straps & Accessories collection
- Tap Add then hit Save
Starting fresh on that item should be cleaner than trying to edit the broken link. Go for it!
That's fine — that's the right one! It's the same collection, it's just showing the short name. Select Straps and it'll link to your Straps & Accessories collection. Then hit Save!
🤞
Almost! Two things:
- ✅ Best Sellers — perfect
- ⚠️ Straps & Accessories — it's linking toÂ
/products/straps (a product) instead of the Straps & Accessories collection. Looks like it picked up a product called "Straps" rather than the collection.
Try again — delete that item and re-add it, but this time when searching type "Straps & Acc" and make sure you pick the result that says Collection underneath it, not the one that says Product. Give it one more go!
I totally get the frustration, sorry! Still not right — it's linking to /collections/frontpage again.
The issue is the collection's URL handle might be unusual. Let me check what the exact URL for your Straps & Accessories collection is so you can paste it in directly as a URL instead of searching for it.
When adding the menu item, instead of searching, tap URL or paste a link and type this exactly:
/collections/straps-accessories
If that doesn't work, try:
/collections/676022649175
That'll bypass the search entirely and link directly to the right collection. Give that a go!
✅ That's it — nailed it! Navigation is sorted:
- âś… Best Sellers →Â
/collections/best-sellers - âś… Straps & Accessories →Â
/collections/straps-accessories
Let's update the todo and move on to collection images!
The 4 collections that need images are Tote Bags, Crossbody Bags, Handbags, and Bucket Bags. Do you have photos you'd like to use, or would you like me to generate some on-brand imagery for each?
Let me pull your product images to use as references for each collection.
Got the reference images. Generating all 4 collection banners now!
Generating all 4 now — they'll appear below shortly. Each one is inspired by your actual product imagery with a clean, premium feel fitting for June Plum London:
Tote Bags
Crossbody Bags
Handbags
Bucket BagsSaved
Take a look and let me know if you're happy with them — if so I'll add them straight to the collections!
On it — regenerating the Tote Bags banner using the Soho Tote instead!
Here's the updated Tote Bags banner using the Soho Tote:
Saved
Happy with all 4 now? If so I'll apply them to the collections!
Good call — let me pull images of your colourful products for each collection instead!
Great options — using Marylebone red for Totes, Piccadilly purple for Crossbody, Bloomsbury pink for Handbags, and Hampstead cream for Bucket Bags. Generating all 4 now!
Here they are — much more colourful! 🎨
Tote Bags (Marylebone red)
Crossbody Bags (Piccadilly purple)
Handbags (Bloomsbury pink)
Bucket Bags (Hampstead cream)
Happy with these? Say the word and I'll apply them to the collections!
On it!
Crossbody Bags (Soho)
Happy with all 4 now? The others stay as Marylebone red (Totes), Bloomsbury pink (Handbags) and Hampstead cream (Bucket Bags). Give me the go ahead and I'll apply them all!
You're right, sorry about that! Let me use your actual Soho Tote image directly without generating anything new.
So the final 4 collection images will be:
- Tote Bags — Marylebone red (generated) ✅
- Crossbody Bags — your actual black Soho Tote photo
- Handbags — Bloomsbury pink (generated) ✅
- Bucket Bags — Hampstead cream (generated) ✅
Shall I go ahead and apply all 4 to the collections now?
Good shout! Let me grab the London product images.
So the final lineup is:
- Tote Bags — Marylebone red (generated) ✅
- Crossbody Bags — your actual London product photo
- Handbags — Bloomsbury pink (generated) ✅
- Bucket Bags — Hampstead cream (generated) ✅
Shall I apply all 4 to the collections now using your London image (first photo) for Crossbody Bags?
You're right, sorry! So you want the Soho Tote used somewhere too — just to confirm the full lineup:
- Tote Bags — Soho Tote (your actual photo) instead of Marylebone red?
- Crossbody Bags — London (your actual photo)
- Handbags — Bloomsbury pink (generated)
- Bucket Bags — Hampstead cream (generated)
Is that right?
On it — generating all 4 using your actual product images in an elegant setting!
Here they are — all styled in an elegant setting befitting June Plum London ✨
Tote Bags (Soho Tote)
Crossbody Bags (London)
Handbags (Bloomsbury pink)
Bucket Bags (Hampstead cream)
Happy with these? Say yes and I'll apply them all to the collections right away!
Honestly, they're decent but not quite June Plum London level. Here's my take:
Tote Bags (Soho) — the setting looks good but the bag itself may not be rendering true to your actual product. Could be more crisp and product-forward.
Crossbody Bags (London) — this one looks the strongest to me, nice natural light and clean feel.
Handbags (Bloomsbury pink) — the pink feels a bit generic, not quite the premium aesthetic you're going for.
Bucket Bags (Hampstead cream) — similar issue, feels more stock-photo than brand-led.
The core problem is AI generation struggles to faithfully reproduce your exact bags — it tends to create similar-looking but not identical products.
My honest recommendation: use your actual product photos as collection images rather than generated ones. Your real photography will always look more authentic and on-brand than AI interpretations. Simply pick your best shot from each category and use that directly.
Want me to apply your actual product photos instead? I can use:
- Soho Tote photo → Tote Bags
- London photo → Crossbody Bags
- Bloomsbury photo → Handbags
- Hampstead photo → Bucket Bags
Let me grab the best photos for each collection.
Now applying all 4 real product photos to the collections!
Tote Bags ✅ — now doing Crossbody Bags!
Crossbody Bags ✅ — now Handbags!
Handbags ✅ — last one, Bucket Bags!
All 4 collection images done! âś…
- ✅ Tote Bags — Soho Tote
- ✅ Crossbody Bags — London
- ✅ Handbags — Bloomsbury
- ✅ Bucket Bags — Hampstead cream
One task left — alt text on all 18 product images. This is important for SEO and accessibility but it's quite repetitive to do one by one. Want me to crack on and do them all, or save that for another time and focus on the policies first?
Let me get all the product images first so I can write accurate alt text for each one.
I have enough to work with. Given the sheer volume of images (well over 50 across 18 products), the most efficient approach is to update the alt text product by product. Let me start working through them now — I'll do them in batches. Starting with the first few products!

Yes — just hit Save and I'll move on to the next product!
Great, Arrow Adjustable Bag Strap ✅ — moving on to Straps!

Straps ✅ — onto Nylon Adjustable Shoulder Strap!

Nylon Adjustable Shoulder Strap ✅ — onto Highgate!

Highgate ✅ — onto Hampstead!

Hampstead ✅ — onto Richmond!

Richmond ✅ — onto Portabello!

Portabello ✅ — cracking through these! Let me get the remaining product image data and keep going.

Marylebone ✅ — onto London!

London ✅ — onto Bloomsbury!

Bloomsbury ✅ — onto Piccadilly!

Just to confirm — do you mean the Piccadilly alt text should say "red" instead of "purple" for one of the images? Or are you referring to a different product?
Also, should I save the current Piccadilly alt text update first, then fix the colour?
On it — please save Piccadilly and I'll keep going!

Soho Tote ✅ — onto Camden Cross Body!

Camden Cross Body ✅ — onto Small Square Leather Bag!

Small Square Leather Bag ✅ — onto Castlebar!

Castlebar ✅ — last one, Hilton!

All done! 🎉
Here's where we've landed tonight:
- âś… Navigation fixed
- âś… Collection images added to all 4 collections
- âś… Alt text added to all 18 products
- ⏳ SEO titles for Highgate, Hampstead, Camden Cross Body & Hilton — still needs doing on desktop
The only remaining audit items are the 3 missing policies (refund, shipping, terms of service) and those 4 SEO titles when you're on desktop. Great session — June Plum London is looking a lot more launch-ready! 💪
You're welcome — great work tonight! Here's what's still to do when you're ready:
Remaining items:
- 4 SEO titles & descriptions — best done on desktop (Highgate, Hampstead, Camden Cross Body, Hilton). Copy is ready above, just paste and save.
- 3 store policies — Refund, Shipping & Terms of Service. These are really important before you start driving traffic.
Whenever you're ready to tackle the policies just say the word and I'll take you straight there. Get some rest! 🌙
Head to your policies page — Shopify has a handy "Create from template" button that will generate all three policies automatically based on your store info:
Â
Once you're there, click Create from template for each of the three missing policies — Refund Policy, Shipping Policy, and Terms of Service. They'll generate sensible defaults you can then customise. Let me know when you're on the page!
Here's a firm but fair return policy for June Plum London:
Returns & Refunds
We want you to love your June Plum London piece. However, as a small independent brand offering premium leather goods, we have the following policy in place:
Returns We accept returns within 14 days of delivery, provided items are unused, in their original condition, and with all tags attached. Items showing signs of use, wear, or damage will not be accepted.
Non-returnable items
- Sale or discounted items are final sale and cannot be returned or exchanged
- Personalised or custom orders are non-returnable
- Bag straps purchased separately are non-returnable
Process To initiate a return, contact us at [your email] within 14 days of receiving your order. Return shipping costs are the responsibility of the customer. We recommend using a tracked service as we cannot be held responsible for items lost in transit.
Refunds Once your return is received and inspected, we will notify you of approval or rejection. Approved refunds will be processed to your original payment method within 10 business days.
Exchanges We do not offer direct exchanges. Please return your item and place a new order.
Paste this into the Refund Policy field and hit Save. Want me to draft the Shipping Policy and Terms of Service next while you do that?
Honestly, a couple of things could give customers pause:
14 days is on the short side — the industry standard is 28-30 days, and some brands offer 60. Customers buying a premium bag online without trying it in person may feel nervous with only 14 days, especially if it's a gift.
Customer pays return shipping — this is common but can feel off-putting for a premium brand. Brands like & Other Stories and Reiss offer free returns, which builds confidence to buy.
No exchanges — this can frustrate customers who simply want a different colour. It adds friction and may cost you a sale.
My suggestions to balance it better without losing too much:
- Extend to 28 days — still firm, but feels fairer
- Consider free returns on full-price items once you're established
- Add a line about exchanges being possible via email — even if you handle it manually for now
The goal is to make customers feel confident enough to buy in the first place. A slightly more generous policy often pays for itself in conversion. Want me to revise it with these tweaks?
Here's the revised version:
Returns & Refunds
We want you to love your June Plum London piece. If for any reason you're not completely satisfied, we're here to help.
Returns We accept returns within 28 days of delivery, provided items are unused, in their original condition, and with all tags attached. Items showing signs of use, wear, or damage will not be accepted.
Non-returnable items
- Sale or discounted items are final sale and cannot be returned or exchanged
- Personalised or custom orders are non-returnable
- Bag straps purchased separately are non-returnable
Process To initiate a return, contact us at [your email] within 28 days of receiving your order. Return shipping costs are the responsibility of the customer. We recommend using a tracked service as we cannot be held responsible for items lost in transit.
Refunds Once your return is received and inspected, we will notify you within 2 business days. Approved refunds will be processed to your original payment method within 10 business days.
Exchanges We don't offer automatic exchanges, but if you'd like a different colour or style, please get in touch and we'll do our best to help. Simply email us before returning your item.
Much more customer-friendly while still protecting you. Paste this in, save it, and let me know when done — I'll have the Shipping Policy ready for you next!
Fair point — for a small independent brand managing exchanges manually can get complicated quickly. You could either:
- Remove it entirely — keep it simple, returns only, no mention of exchanges
- Keep it vague — something like "Please contact us and we'll do our best to accommodate you" — gives you flexibility without committing to anything
Which feels right for where you are now?
Here's the final version:
Returns & Refunds
We want you to love your June Plum London piece. If for any reason you're not completely satisfied, we're here to help.
Returns We accept returns within 28 days of delivery, provided items are unused, in their original condition, and with all tags attached. Items showing signs of use, wear, or damage will not be accepted.
Non-returnable items
- Sale or discounted items are final sale and cannot be returned or exchanged
- Personalised or custom orders are non-returnable
- Bag straps purchased separately are non-returnable
Process To initiate a return, contact us at [your email] within 28 days of receiving your order. Return shipping costs are the responsibility of the customer. We recommend using a tracked service as we cannot be held responsible for items lost in transit.
Refunds Once your return is received and inspected, we will notify you within 2 business days. Approved refunds will be processed to your original payment method within 10 business days.
Paste that in, replace [your email] with your actual contact email, and hit Save. Let me know when done and I'll draft the Shipping Policy!
That's just a watermark that appears in the preview inside Shopify admin — it won't show on your actual storefront. Your customers will never see it. You can ignore it!
I'll need a couple of details to make it accurate — do you know:
- Where do you ship? UK only, or international too?
- How long does dispatch take? e.g. 1-2 business days?
- Which couriers do you use? e.g. Royal Mail, DPD, Evri?
- Do you offer free shipping? If so, from what order value?
If you don't have all of this nailed down yet, I can write a general placeholder you can update later — just say the word!
A few more quick ones:
- Where do you ship to? UK only, Europe, worldwide?
- How long does dispatch take? e.g. 1-3 business days after order?
- Rough delivery timeframes? e.g. UK 7-14 days, international 14-21 days?
Or if you're not sure on the exact timings yet, I can write something conservative with placeholder timeframes you can update once you've tested a few shipments.
Here's a conservative shipping policy with placeholder timeframes:
Shipping Policy
Order Processing All orders are processed within 2-3 business days of payment confirmation. Orders placed on weekends or public holidays will be processed on the next business day. You will receive a confirmation email with tracking information once your order has been dispatched.
Shipping Destinations We ship worldwide. Delivery timeframes vary depending on your location.
Estimated Delivery Times
- United Kingdom:Â 7-14 business days
- Europe:Â 10-20 business days
- Rest of World:Â 14-28 business days
Please note these are estimates and may vary due to customs processing, carrier delays, or other factors outside our control.
Shipping Carriers We work with a range of trusted international carriers to ensure your order reaches you safely. Carrier selection is based on your location and order size.
Customs & Import Duties International orders may be subject to customs fees, import duties, or taxes upon arrival in your country. These charges are the responsibility of the customer and are not included in the order total. We recommend checking your local customs regulations before ordering.
Tracking Once dispatched, you will receive a tracking number to monitor your delivery.
Lost or Delayed Orders If your order has not arrived within the estimated timeframe, please contact us at [your email] and we will investigate with the carrier.
Paste that in, swap [your email], and save. Then we'll do Terms of Service — that one's much quicker!
The main thing that could give customers pause is the long delivery times — 7-14 days for UK is quite slow when Amazon and even most independent brands promise 2-5 days. Customers may abandon if they see that upfront.
A few honest thoughts:
- You can't really hide it — it's better to be transparent than have complaints. Unhappy customers who feel misled are worse than customers who chose not to buy.
- The China origin isn't mentioned — you don't need to include it, but if customers ask you should be honest. Some customers actively avoid this, others don't mind at all.
- You could soften the blow by emphasising the quality and craftsmanship in your product descriptions — so customers feel the wait is worth it.
- Once you have real data from a few shipments, update the timeframes. If bags are consistently arriving in 10 days to the UK, say 10-15 days rather than 7-14.
The policy itself is fine and professional. The delivery times are what they are — better to set honest expectations than overpromise. Ready to save it and move on to Terms of Service?
Here's a straightforward Terms of Service for June Plum London:
Terms of Service
Overview This website is operated by June Plum London. By visiting our site and purchasing from us, you agree to the following terms and conditions.
Use of the Site You may not use our products for any illegal or unauthorised purpose. You must not transmit any harmful or offensive content through our site.
Products We reserve the right to limit sales of our products to any person, geographic region, or jurisdiction. Product colours may vary slightly from images shown due to photography and screen settings.
Pricing All prices are listed in GBP (£). We reserve the right to change prices at any time without notice. In the event of a pricing error, we reserve the right to cancel any orders placed at the incorrect price.
Payment Payment must be received in full before orders are dispatched. We accept all major credit and debit cards via our secure payment provider.
Intellectual Property All content on this site — including images, copy, and branding — is the property of June Plum London and may not be reproduced without written permission.
Limitation of Liability June Plum London shall not be liable for any indirect, incidental, or consequential damages arising from the use of our products or website.
Governing Law These terms are governed by the laws of England and Wales.
Contact For any questions regarding these terms, please contact us at juneplumlondon@outlook.com
Â